General Interest Articles

Broccoli sprouts: An exceptionally rich source of inducers of enzymes that protect against chemical carcinogens

EnduraCell features at a glance

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100% whole enzyme-active Broccoli Sprout Powder – Find out why our flagship ingredient is considered the most potent naturally-occurring activator of the cell’s own defence systems. 

ENDURACELL FEATURES AT A GLANCE

  • Broccoli sprouts are acknowledged as the most potent naturally-occurring activators ofthe cell’s own defence processes; this makes EnduraCell the ideal supplement.Switched On
  • EnduraCell is a 100% Whole broccoli sprout powder, retaining its bioactive compounds
  • EnduraCell is NOT a broccoli sprout or seed ‘Extract’ which has no enzyme
  • Optimised for Sulforaphane Yield
  • Every batch is tested at multiple steps during production
  • Superior nutraceutical-grade product – not food-grade
  • Grown hydroganically without the use of agricultural chemicals of any kind
  • Nothing added – nothing (but water) removed
  • Developed by scientists specialising in sulforaphane research

WHY BROCCOLI SPROUTS?

Vegetables are well-known as being exceptionally beneficial for human health. Broccoli and other cruciferous vegetables in the Brassica family are known to exceed all others for their health-promoting effects. However, most of us don’t eat enough of these protective vegetables; in fact, green leafy vegetables and crucifers make up only 1% of all vegetables consumed!1

The young sprouted broccoli seed is a very concentrated source of the health-promoting broccoli bioactives; in fact, the sprout contains 20 – 100 times more of these compounds than the mature broccoli vegetable.

It makes sense to take a small serve of the sprout powder or 1-2 broccoli sprout capsules every day to ensure that you are getting these protective compounds, especially the sulforaphane (pr. Sul-4-A-Fane) which is the most powerful known natural activator of the defence mechanisms which function in human cells.

Activating our own cellular defences is the most effective way you can support your own health. You might like to read more about how you can use this to enhance your own health by reading “Switched On – Harnessing the Power of Nutrigenomics to Optimise Your Health” by Christine Houghton.

WHY ENDURACELL IS DIFFERENT

Our scientific team specialises in the science of sulforaphane and as part of this research, Cell-Logic has pioneered the development of enzyme-active 100% whole Broccoli Sprout powder. Our EnduraCell® boasts nothing added – and nothing (but water) removed; the result is a whole food product which optimises sulforaphane yield. Our product is grown hydroganically – a process by which the tiny sprouts are grown in a controlled growing environment without the need for the use of any agricultural chemicals.

Our thorough understanding of the plant’s physiology has enabled us to produce the sprouts in a way that optimises the amounts of the essential bioactives whilst discouraging the growth of unwanted microbes.

1 2009 Boivin D et al. Antiproliferative and antioxidant activities of common vegetables: A comparative study. Food Chemistry 112 (2009) 374–380.
http://www.richardbeliveau.org/images/Publications/2008/233.Boivin.pdf

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